Insights and resources

The restoration industry is changing faster than ever. Between rising labor costs, tighter insurance requirements, and customer expectations for instant response, the companies that win in 2026 won’t be the ones spending more on ads; they’ll be the ones communicating better. That’s the core message of our new report, 2026 State of the Restoration Customer Experience Report , a data-driven analysis of how restoration firms are using speed, empathy, and AI to turn customer ex

When you’ve been in the restoration business long enough, you start to feel  when something’s off with your customer experience. Maybe callbacks have slowed down. Maybe your reviews slipped from five stars to four and a half. Maybe the phone rings, but fewer calls turn into jobs. The problem is, most owners never see the full picture, because they’re relying on gut feeling instead of data. And in an industry where every lead can turn into thousands of dollars in revenue, “gut

Your AI helper that understands the chaos, pressure, and precision of restoration work. In restoration, no two jobs are ever the same. One day it’s a flooded condo with anxious tenants. The next, a commercial water loss where time is money and documentation can make or break your margins. Crews are juggling drying logs, photos, equipment lists, customer calls, and constant updates to office staff, all while racing the clock. Now, imagine if there were a tool built specificall

Storms, freezes, and fires bring chaos and opportunity. The companies that answer every call win both. Disaster never schedules an appointment. When a hurricane, deep freeze, or flood hits, restoration businesses move from steady-state to emergency mode in a matter of minutes. The phones light up, crews mobilize, and every unanswered call is a potential loss, both for the homeowner and the business. Across the United States, billion-dollar weather disasters are now routine. A

Every ring is revenue, reputation, and trust. Here’s what happens when you don’t answer—and what the data really says about the cost. When someone calls your restoration business, they’re not just looking for a quote. They’re looking for help. It might be a burst pipe at 1 a.m., a property manager facing a flooded hallway, or a homeowner desperate for reassurance that someone will show up. Those calls are the lifeblood of the business, and yet, across the home-services sector

Why one-size-fits-all automation doesn’t work in restoration — and how fine-tuning your AI receptionist creates smarter, more human communication. At first glance, an AI answering service sounds simple enough: plug it in, let it take calls, and enjoy a good night’s sleep while your business runs on autopilot. But if you’ve ever worked a 2 a.m. water loss or taken a panicked call from a property manager with smoke still in the building, you know there’s nothing “simple” about